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I grin, therefore I am.

Wednesday, April 19, 2006

MIDNIGHT MYSTERY

Why do people buy little bottles of Poland Spring water, or any other bottled water, for that matter? To be more precise, why do they buy the SECOND bottle of water, once they have the first one that can be refilled from the tap?

Yes, I realize that some people live in areas where the public water supply tastes like moose urine with a hint of lime. But most people don't. A number of years ago Consumer Reports magazine did a blind taste test comparing New York tap water with a premium bottled water (no joke). The bottled water did not win.

When I'm king, purchasers of bottled water will be subjected to random IQ testing. Stop the madness.

2 Comments:

Anonymous Anonymous said...

Mr. Mike, I couldn't agree more. Paying significant money for water that does not have bubbles or sugar in it is insane.
I think the $3 water is part of the greater conspiracy to get us to pay a lot of money for things that once were, and should be, cheap. Not only water but coffee, jeans, and sneakers have all been "upscaled" at considerable expense to us.
What will be next? Are they paying for "premium" air in California? Will pay toilets come back offering a much more sophisticated ambiance than our existing stalls and urinals? Come to think of it, I would pay for that....

8:45 PM  
Blogger jmarks said...

How can you trust a magazine whose name bedevils? Consumer Reports, you say? Are you sure it's not Consumer's Report? Or maybe Consumers (with or without apostrophe?) Report? Or Consumers Reports? Auughh!

Worse yet: Consumer Reports is published by Consumers (no apostrophe) Union. Surely this is actionable.

8:08 PM  

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